How a one-stop DeFi ecosystem can drive mass adoption by reducing fragmentation and improving onboarding.
Decentralized finance (DeFi) holds great promise thanks to the unique characteristics of blockchain, including transparency, immutability and decentralization. It can democratize access to financial services and transfer the decision-making power from centralized entities to communities.
Navigating the complex DeFi ecosystem
Despite its undeniable potential, DeFi has a significant problem to overcome before achieving mass adoption: fragmentation. This fragmentation results from an acute lack of interoperability between major decentralized networks and specific DeFi use cases. Communication between the growing number of DeFi applications is quite fragile, forcing users to register multiple platforms, buy multiple utility and governance tokens, and share their wallet permission with many decentralized applications (DApps) to enjoy the full palette of DeFi services.
The current scenario is similar to the disarray of the internet in its early stages prior to the dot-com bubble burst in the 2000s. At that time, the lack of a unifying search engine and the diverse intentions of internet users based on their unique needs and backgrounds contributed to the confusion.
Interoperability is the key to DeFi’s success
Today’s DeFi landscape reflects this chaos with its fractured state. It consists of a series of use cases, each growing autonomously, much like individual islands of functionality with little to no bridges for interaction. Some of the more popular DeFi use cases are:
- Trading — decentralized exchanges (DEXs) facilitate peer-to-peer token swapping, giving users complete control over their crypto funds.
- Lending — this use case replaces traditional banking intermediaries, allowing individuals to lend or borrow assets directly.
- Crowdfunding — through launchpads and crowdfunding apps, DeFi platforms help nascent projects secure the capital they need by connecting directly with potential investors.
- Asset management — DeFi-specialized asset management protocols provide users with multiple investment options while maintaining full control over their investments.
- Payments — DeFi enables fast, secure and borderless transactions, making it an attractive alternative to traditional banking systems.
- NFT marketplaces — nonfungible tokens (NFTs) are one of the fastest-growing trends along with DeFi. Decentralized NFT platforms enable creating, purchasing and selling unique digital assets.
These and other use cases and applications may successfully address specific needs but lack interoperability adoption. Moreover, the onboarding process and complexity of DeFi make it difficult for novice users to realize its benefits fully.
With different DeFi subsectors and underlying blockchains to navigate alongside concepts such as NFTs, the Metaverse, Web3 and blockchain, the ecosystem can seem daunting to retail users.
How to reduce the level of fragmentation in DeFi?
The future of DeFi depends on simplifying the user experience and promoting interoperability between blockchains and use cases. A one-stop platform offering access to various DeFi use cases in a single interface could be an effective gateway to the DeFi world, fostering better user interactions and accelerating adoption.
For DeFi and Web3 developers, rethinking UX models to deliver user-friendly experiences across all types of DApps may be one of the most important tasks to advance the space to the next level.
By combining access to various DeFi use cases, a unified platform can streamline many processes and steps, reducing the complexity of navigating multiple applications and protocols. A single point of entry for trading, lending, asset management and other distributed financial applications would give novice users a better picture of the potential of DeFi.
With a user-friendly interface and simplified onboarding process, a one-stop DeFi platform can significantly lower barriers to entry, making the DeFi space more accessible and driving faster and broader adoption.
This ‘super-platform’ aims to make DeFi more user-friendly for businesses and individuals
One of the DeFi ecosystems that aim to become a one-stop solution for businesses and individual users is GAMI World (GAMI). As a modular blockchain platform, GAMI is a “super-platform” that combines different functionalities under one umbrella, simplifying the user journey to DeFi.
It has been working to bring the “super app” concept from Web2 by merging multiple use cases within a single platform, fostering quicker and easier adaptation for early crypto adopters. The super platform approach provides users convenience and establishes a unified, interoperable ecosystem for both B2B and B2C interactions.
GAMI comprises several ventures or products, all using GAMI as their sole utility token. Each venture brings new uses to the GAMI token while strengthening its hyper-deflationary structure.
Source: GAMI
The ecosystem includes GAMI Launchpad, a platform for DEX and NFT offerings, and Midle.io, a Web3-based marketing tool that incentivizes user engagement and loyalty. GAMI Move, another innovative venture, allows users to earn GAMI tokens by walking with the GAMI Move mobile app, while G-Traders connects successful traders and investors.
Looking ahead, GAMI is looking to expand its ecosystem by working on applications such as Corein, a personal portfolio management platform, WOMI, a Metaverse NFT Marketplace, and G Pay, a wallet and crypto payment infrastructure.
In addition, with Thesender.app, the latest product of the GAMI ecosystem, users can send coins or tokens to multiple addresses with a single transaction on EVM-based layer1 and layer2 networks for only $1 commission.
By bringing to life the concept of a super platform in DeFi, GAMI hopes to contribute to the adoption of Web3 products and accelerate the democratization of finance.